Watermark readers respond to new St. Pete Pride logo

You had a LOT to say about our unveiling of the new logo for St. Pete Pride… and the vast majority of it was not good.

Read a round-up of reader comments:

Posted to WatermarkOnline.com
“If you dropped the St. Pete Pride. I wouldn’t know what it was. To me its just two hexagons which mean nothing to the Community. Don’t like it!!! Your imagination has run amuck.”– George Bowers

“How the hell does that represent Pride or St Pete? I am a graphic artist and The Hexagonal shapes representing “Pavers” and Teal representing the “Water” just Do Not Make Sense, nor does it read well. Nothing about this says PRIDE to me. It’s cold, boring, and impersonal. It looks more like a logo for a Pharmaceutical Company. Unless you go to the convoluted explination of what they say it represents, no one would know what it was. Two Thumbs Down!”– Shawn Bruffett

“I must be slow. I still don’t ‘get it.’”– Todd Kachinski Kottmeier

Posted to Watermark’s Facebook page
“As a professional designer working in the industry for decades. Maybe Im getting old, but my business doesn’t reflect that Im out of touch. That being said, I find it obscure and bland. I think a lack of attention is exactly what you should have expected from that. If you had said it were two links of the same kind together, ok maybe. But a paving stone.. don’t get that at all. I hate the color, it seems last decade and does not feel watery, and no matter what you say about equality. using lower case letters for a city name is disrespectful and PRIDE should be tall and proud.”– Mylez Edward

“Blah. Where are the pride colors which is what pride represents?!”– Patrick Frankfurter

“No offense ..but it’s terrible. It looks like a lame, freshman-year-in-design school…clip-art hack. Let local designers, who actually live in the community, submit entries and people vote on the winning design to be featured.
A good logo should never have to be explained.
The lowercase font is childlike in its simplicity and doesn’t relate a powerful presence.
It looks like a logo for a baby gate fencing company. The kind you build around a pool so your kid won’t fall in and drown.
#designfail”– Nicky Capezza

“What about this reads lgbt?”– Zachary Barr

“Love it! (I might be a bit biased) – Keep in mind, I created the first St. Pete Pride Logo, I love the direction of the symbolism”– Jay Aller

“Would be cool to have rainbow colors where the 2 overlap!”– Cameron Feldman

“Sounds like PR bs for basic symbols. My first thought was this is an example of a paradigm. For people who are literal, you must keep the name printed. If you have explain what it stands for through many strands of dialogue it’s not good.”– Tom Guthrie

“So…. is St Pete Pride now sponsored by – or held behind products made by – a chain link fence company?”– Kirk Hartlage

“Your ‘creative’ team needs to go back to the drawing board. I agree with Nicky Capezza ….a good logo Should not have to be explained”– Beaux Beauchamp

“Good first effort?
No one will understand what the symbols mean unless they read the article. Sorry to say, it is forgettable.
Honestly, when I first saw it I thought the symbols were “dog tag” type of design.
Maybe other designs could be put up for a vote / contest as mentioned in other comments.”– Amy B Nestor

More in News

See More