MBA receives national communication award

The Metropolitan Business Association of Orlando has been awarded the Excellence in Communications award by the National Gay & Lesbian Chamber of Commerce (NGLCC).

“NGLCC local affiliate chambers like MBA Orlando are leveraging every possible tool and tactic to support their member businesses and nurture their growth. They’re at the center of a strong, vibrant, and fully inclusive economy,” said Sam McClure, NGLCC Director of Affiliate Relations and External Affairs, in a media release.

MBA Orlando was recognized for reaching members through a multimedia effort, including a new website and weekly e-newsletter, utilizing a member management system along with a traditional printed directory. The chamber has used social media to engage and retain members.

“We are incredibly proud that our hard work has led to this award,” said Mikael Frank Audebert, MBA Orlando President. “We needed to reassess how the chamber was communicating with its members, so we took an all-encompassing approach to increase chamber, member, and community exposure.”

MBA Orlando Membership Director Eric Rollings will travel to the NGLCC 2013 Business & Leadership Conference in Dallas, Texas in August to accept the award. Last year, MBA Orlando received the 2012 Rising Star Award from the NGLCC.

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